We probably heard a million times: “Don’t judge a Book by its Cover”. But metaphorical meaning aside, as readers we all tend to judge a book by its cover. For, while browsing through the shelves, it’s the book cover that catches the eye first.
Believe it or not, but covers form an essential part of a book. It has the potential to make or break a sale. It’s the reason one picks a book up at the bookstore. And in the hands of a reader, it’s a powerful device that makes them feel the tale inside.
Hence, for an author, the book cover is just as important as the manuscript. For, there are multiple ways in which it can determine the success of a book.
Role of Book Covers in Inviting Success
Book Covers play its game even before a reader cracks open the book. Here’s how book covers write the success story for a book:
Catches Attention of the Readers
Book Covers are bestowed with the greatest power of catching the readers’ attention. It’s the first thing people consider when they think of reading a book. An attractive book cover arouses their curiosity and they can’t help obsessing over it.
Eye-catching design coupled with mysterious elements from the book strewn on the cover screams for attention. Just the right amount of visual effects can make all the difference.
Makes a Book more Appealing
There is no doubt that a striking cover compels the book to stand out on a crowded bookshelf. A well-designed cover makes a book seem highly appealing. It intrigues the reader in a way that forces them pick up the book and browse through it.
A book with a cover that appeals to the senses of the potential reader is more likely to be the chosen one at the bookstore.
Conveys the Tone and Genre of the Book
An efficient book cover is not the one with just an eye-catching design. It’s the one that also reflects the book’s tone and genre. Skilfully it conveys what’s trapped inside the pages of the book.
Be it through its dark colour or funky style, a book cover captures the theme and essence of the book. It strives to engage the potential readers by offering them an idea of what’s to be expected behind the cover.
Creates the Branding for an Author
An intriguing book cover offers the chance to create a branding for an author. If an author wants to write for a particular genre, then all their book covers can be designed to craft them a unique identity.
The same technique can also be applied to create a branding for a series too. Just by employing certain identical elements on all the book covers, the readers can be made to identify a book to be a part of a particular series.
Brags about the Book with its Review
A professional book cover offers this great opportunity of boasting about the book with some positive reviews plastered on it. Many authors thus prefer to include praises about their book on its cover.
Bragging about some specific aspects of the book, a proficient cover endeavours to tempt the readers into choosing it. Hence, adorning the book cover with a quote from the best reviews of the book can go a long way into ensuring its success.
So, as you can see, book covers function as the most efficient tool in persuading the readers to pick up a book. And if they find the blurb just as intriguing, chances are that they would end up purchasing it. Hence, a fascinating cover scores a goal in captivating the readers even before they open the first page.
So, let this thought motivate you towards designing the finest book cover for your book. And if ever you need any help, Passion Dart is just a call away!
Passion Dart 